Personalized fitness programs. Any screen. Anytime. Anywhere.

The Challenge: Help the fitness-conscious meet their goals, and on their terms

Busy schedules and monotonous gym programs are just some of the reasons why fitness buff can’t always get their workouts in, and health club neophytes tend to drop out. To help any and everybody achieve and maintain well-being goals, we needed to create a world-class, digital-based fitness solution viewable on any screen, any time, anywhere.

The Solution: Empower premium fitnessthrough a convergent,on-demand platform

Radius Fitness contains a growing library of exclusive workouts and other content created by an all-star roster of celebrity world-class trainers. Radius matches subscribers to programs tailored to their goals and through a personalized dashboard allows users to stay motivated by tracking their progress and achievements.

My Role: Senior Visual Designer at Isobar

Core team member involved from early conceptual phase, design cycle iterations, straight through to major launch and maintenance of the product solution. I contributed to defining and implementing a cohesive design system as well as pushed the boundaries across platforms in order to craft a compelling user experience.